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What Atlas of Giving’s 2015 Fundraising Forecast Means for Your Nonprofit
Atlas of Giving’s Fundraising Forecast for 2015 highlights some of the trends facing nonprofit leaders. Although the Indiana University Lily School of Philanthropy predicted a 4.8 percent increase in...
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INFOGRAPHIC: A New Path to Reach Your Campaign Fundraising Goals
The fundraising landscape has changed significantly over the past several years, and many organizations are looking for new and innovative ways to effectively reach donors and raise money in a short...
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12 Sessions You Don’t Want to Miss at #AFPFC
Note: This post originally appeared on GuideStar USA. To read more of my posts for GuideStar, click here. I’m counting down the days to AFP ICON in Baltimore. It helps that they have a counter on...
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Good News for Fundraisers from Atlas of Giving’s Recent Report
There’s good news from the most recent fundraising forecast from Atlas of Giving — overall giving projected to have 2.5 percent growth in 2015 instead of the previously indicated 3.2 percent decline....
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[WEBINAR] How to Use Content to Advance Donor Relationships
Content is the currency of the digital age of fundraising. Donors expect nonprofits to share stories and information that are meaningful to them. As a result, many organizations are creating more...
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Why the Nonprofit Sector Needs More Entrepreneurial Leaders
“Being entrepreneurial is essentially about thinking and doing something that we have not done before in order to achieve a desirable goal or outcome.” –Donna M. De Carolis Doing something that has...
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6 Ways Tele-Fundraising Can Work in the New Era of Marketing
The fundraising landscape has changed greatly in the past few years. Earning (and keeping) donors’ attention has become increasingly challenging, and more donors have shifted their focus from mission...
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How to Find Hidden Gold in Your Annual Fund
Many nonprofits think the top of the donor pyramid is where the money is; that it’s the best place to get the greatest return for their fundraising investment. It’s not. It’s true that with enough...
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3 Ways to Effectively Upgrade Your High-Potential Donors
Organizations must take an active stance to drive general fund donors to the middle of their donor pyramid—and engage them with the right message. We can’t simply send donors with the potential to...
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5 Ways Board Members can Support Fundraising (Without Making an Ask)
Most people are afraid to ask for money. In the depths of our deepest fears, public speaking is king (at number one) and death scores a close second. Jerry Seinfeld pointed out the irony of this,...
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Webinar Q&A: 5 Things Tom Ahern Didn’t Get to Tell You
It was a rare treat to have donor communications guru and fundraising legend Tom Ahern as a special webinar guest. Tom shared his standing room only talk on “Loverizing: the lucrative difference a few...
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The Key to Maximizing Nonprofit Gift Officer Portfolios
“How should our nonprofit distribute our potential donor list in a way that sets up each major gift officer for success, while still giving our organization the best chance to cultivate those gifts at...
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Special Report: What You Need to Know from Giving USA 2015
“Giving USA 2015,” the annual report on American philanthropy, was published today and this year’s report brings happy news. Charitable giving rose 5.4 percent last year to a record $358.4 billion,...
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8 Communication Mistakes Nonprofits Make (and How to Avoid them)
Successful cross-channel fundraising campaigns can lead to greater brand awareness, a larger donor base, and higher revenue. But getting there can be challenging. Without an intentional strategy, it...
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How to Build a Culture of Philanthropy in Your Nonprofit
Many factors contribute to creating a culture of philanthropy within your organization. However, few things are more important than your staffing, structure, processes, and reward systems. While...
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10 Ways Nonprofit Boards Can Fundraise Without Making an Ask
Editor’s Note: This post was originally shared as part of my series with Guidestar. To read other posts, click here. Most nonprofit leaders feel frustrated with their boards. In every webinar,...
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[INFOGRAPHIC] Harnessing Big Data to Listen to Your Donors
Identifying the “next generation” of major donors is an important priority for almost every nonprofit organization. As a fundraiser, you’re constantly wrestling with the same questions… Who will give...
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4 Reasons Nonprofits Fail to Execute a Strategy (and How to Avoid Them)
It is incredibly difficult to go somewhere new and unfamiliar without directions. Yet as leaders that’s exactly what we’re called to do. Without a strong strategy in place, you will have a really...
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The Secret to Reaching and Cultivating Young Donors
If I asked you to donate $1,000 this year to my organization, your gut reaction may be, “Well, that’s a significant amount. I’m not sure I can afford it.” But what if I asked you to donate $83.33 per...
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[INFOGRAPHIC] 4 Keys to Building a Powerful Donor Engagement Engine
It’s no secret that fundraisers face significant challenges when it comes to engaging today’s donors. Their expectations of how and what we communicate have changed. While donors are giving more, they...
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